Our giving focuses on backing what works and centres on influencing change at multiple levels. We support the strategies and approaches that preserve the environment, protect our most vulnerable animals and honour our cultures.
What we look for:
- Early-stage innovation
- Evidence-based solutions
- Long-term behavioural and attitudinal change
Areas of Focus
We are guided by an overriding theme of Preservation and operate through chosen focus areas of great importance to the Prior family, careful assessment of priority causes and a selection of partners in the specific area of interest.
For people to live in greater harmony, understanding culture and history is essential. This focus area aims to positively impact and change where cultural stresses are evident, in particular with First Nations people.
Our world on land and in the oceans is suffering after decades without adequate consideration of the sustainability of our actions. This focus area works to positively change our environmental impact.
Animals becoming severely endangered or close to extinction significantly impacts the bio-diversity of the planet. This focus area aims to reduce the risk of losing critically endangered species and habitat conservation.
